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A SPECIALIST AGENCY THAT has a sole focus within
The Interconnected world of sPORTS, leagues, technologies
and Digital Sports betting brands
How do brands create a unique identity, engage and build their reputations and grow?
Case
studies
Monkey Knife Fight
Turning a little known brand into the category darling
Quarter 4
Building credibility for a newly launched startup.
NBC Sports Edge
Re-launching a premier fantasy sports and betting property
Fantasy Life
Growth wasn't a fantasy
SPORTRADAR
BUILDING EVEN DEEPER RELATIONSHIPS FOR CATEGORY LEADER
SHARP APP
Developing an app to educate and empower sports bettors to make smarter decisions and manage action
RUSH STREET INTERACTIVE
BECOMING A TRUE DATA SOURCE FOR THE MOST INFLUENTIAL REPORTERS
WORK
WORK
We
cut through
the clutter and confusion
and, our end results for clients speak loudly
A unique industry position, real customer growth, and loyalty that builds brands.
01
Deep category expertise with platforms, publishers, and technology providers.
02
Unique comprehension of what makes the sports bettor / fantasy sports player tick.
03
And our own tailored brand, marketing, and communication formula for success.
check out our services
No one
understands
the
industry
like us
Our market research on behaviors, thinking, and actions of users and executive leaders
Mar 2, 2023
2023 State of the Sportsbook: Media Scoreboard on Innovation
Read more
Jun 8, 2021
User Expectations vs. Executive Realities
Read more
Oct 27, 2020
Shifting Consumer Attitudes Toward Fantasy and Sports Betting
shifting consumer attitudes
Read more
A select
group of clients
News
read
all about it
Press and original thinking from our team.
Hot
Pap
e
r
/ 06
CARDINAL SPORTS, HOT PAPER LANTERN FORM $100M STARTUP ACCELERATOR
Hot
Pap
e
r
/ 06
HPLDS CEO Ed Moed: “Imagine doing research and placing bets in one platform!”
Hot
Pap
e
r
/ 06
New Poll Details What Bettors Want For Sports Betting In the Near Future
Hot
Pap
e
r
/ 06
Content Keeps Bettors Nearby as Gambling Companies Wait Out Hiatus
Hot
Pap
e
r
/ 06
Survey: Golf Bettors Bet More Often, Spend More Than Any Other Bettors
Hot
Pap
e
r
/ 06
Study: Smart Sportsbook Operators Will Offer Far More Than Just Betting Options
Hot
Pap
e
r
/ 06
3-Year Evolution of American Sports Betting: From Taboo to Revenue
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get
in touch
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