Tasked with promoting FTN, the home for all things fantasy sports, betting, DFS, and game-changing stats, Digital Sport by Hot Paper Lantern created and executed an earned media strategy centered on FTN’s spokespeople and its unique rankings, projections, picks, and tools. This approach helped solidify FTN as the leading one-stop shop for fantasy, betting, and DFS content.
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Our team delivers tangible results customized to your needs with seamless integration at every level of your business. With expertise spanning areas across focused sectors such as sports betting and iGaming, the changing landscape of college and NIL sports media rights, new streaming capabilities, and emerging sports technologies that are reshaping how fans can be part of the experience, our experience is comprehensive, and our approach is relentless.
Having a keen understanding of the sports landscape and the ability to connect our clients with real influencers who make a difference, our track record speaks for itself – we know what it takes to drive success in a category that is both emerging and constantly changing. We pride ourselves on being true partners and are ready to tackle your most complex business and communication challenges.