What’s the biggest mistake brands make when entering NIL? Leaving their brand strategy to guesswork. Jack Adler, CEO and founder of Out2Win, dives into the topic on the latest episode of NIL Edge with Sterling Randle, explaining how brands that succeed in NIL rely on strategy backed by data, not gut instinct. Data doesn’t lie, and it’s the difference between noise and real results.
See a clip below, watch the full episode here or listen on Spotify. The episode is also available on Apple and Vimeo.
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