Our Latest Episodes

Our latest conversations with those shaping the sports world

NIL Edge #24 - What Brands Still Get Wrong About NIL | Allison Iverson, Postgame

Allison Iverson, campaign manager at Postgame, joins Sterling Randle to discuss the misconceptions that can keep brands from entering the NIL space and what it takes to build an effective athlete marketing campaign.
September 4, 2026

NIL Edge #23 - The Campus NIL Opportunity Schools May Be Overlooking | Matthew Stern & John Longo

In this episode of NIL Edge, Sterling Randle speaks with Matthew Stern, Vice Chancellor for Business Services at the University of Pittsburgh, and John Longo, Vice President of Operations for Pitt Eats, powered by Chartwells Higher Education.
August 21, 2026

NIL Edge #22 - What Brands Look for Before Signing an NIL Athlete | Lauren Campbell - Firefly Recovery

Lauren Campbell, chief marketing officer and partner at Firefly Recovery, joins Sterling Randle to discuss what makes NIL content perform, why audience connection matters more than follower count and how athletes can build brand relationships that last beyond college.
August 7, 2026

NIL Edge #21 - Grant House Explains the House Settlement and the Future of NIL

In this episode of The NIL Edge, Grant House’ joins Sterling Randle to discuss his journey from representing fellow student-athletes on campus to becoming the named plaintiff in House v. NCAA.
July 28, 2026

NIL Edge #20 - Inside Great Clips' Winning NIL Strategy

In this episode of The NIL Edge, Sterling Randle is joined by Heather Leiferman, Director of Communications at Great Clips, for an inside look at how one of the country's largest consumer brands has built its NIL strategy over the past five years.
July 10, 2026

NIL Edge- AthleteCon Special - What College Sports Looks Like After the House Settlement

In this special AthleteCon edition of NIL Edge, we sat down with Will Hall, partner at Jones Walker; Joey Blake, litigation associate at Spencer Fane and a member of the legal team involved in the House settlement; and Steve Simmons, co-founder of NILENT.
June 23, 2026

NIL Edge - Lauren Cherry - Director of NIL Strategy & Revenue Share Operations at the University of North Texas

Sterling Randle sits down with Lauren Cherry, Director of NIL Strategy & Revenue Share Operations at the University of North Texas
June 9, 2026

NIL Edge #17 - Brett Sible - Associate Athletics Director for NIL Strategy and Innovation - DePaul University

Sterling Randle sits down with Brett Sible, Associate Athletics Director for NIL Strategy and Innovation at DePaul University
May 22, 2026

NIL Edge #16 - Lisa Hake - Winmark CMO

Sterling Randle sits down with Lisa Hake, Winmark CMO
May 8, 2026
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