Mike Adorno, SVP of Communications at Digital Sport by HPL, makes the case for brands to invest in activating their team sponsorships to maximize value and growth.

Digital Sport by Hot Paper Lantern Account Lead Sterling Randle shares his thoughts on how companies can incorporate the Super Bowl into marketing plans of any budget.

Digital Sport by Hot Paper Lantern Account Lead, Sterling Randle, shares his advice on how brands can use Super Bowl Radio, an undervalued opportunity, for earned media during one of the largest sporting events of the entire year.

CEO Ed Moed recently shared his thoughts in CDC Gaming on why the marriage of ESPN and Penn Entertainment ultimately failed, and the branding shortcomings that might have contributed.

Sterling Randle sits down with Brent Wall, co-founder & CEO of Student Athlete Score.

Sterling Randle sits down with Haneen Rashwan, Director of NIL Administration at Baylor University.

VP of Client Service, Bailey Irelan, makes a case for startups to engage communications and PR support early on in their company's journey.

Sterling Randle sits down with Joe Shepard, Associate AD, NIL Strategy & Execution at University of South Carolina.

Listen to DS by HPL's CEO, Ed Moed discuss the changes Redzone viewers will see this season after the introduction of commercials, on KNX News.